As Research Director for the West Coast team, Leah heads research efforts for strategic advertiser accounts. Prior to joining Dynamic Logic, Leah led field marketing research activities for YouTube in North America, where she teamed with DL on a paper measuring the influence of rich media ad format choice on branding outcomes. Her prior experience includes leading custom research projects at TNS as well as consumer quantitative research at The Institute for The Future, a non-profit think tank. She has over 10 years of experience in managing custom research projects for clients across technology, healthcare, and other industry verticals. Leah has a Ph.D. in Psychology from UCLA.
Something I can’t live without:
Coke Zero.
Collects:
Vintage jewelry, little souvenir cable cars, half-finished crafting projects.
Little known fact:
I hate cheese.
What you enjoy most about your job:
Collaborating with colleagues and clients to craft a compelling story about research findings.
Daily must-visit website:
etsy.com